Claro - Agent Command Centre

Business Overview

Shop · live from Postgres

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£0

Total Revenue

£0

AI Cost

ROI

Total Guides

0 published

Total Words

across all guides

Ideas in Vault

ready to write

Ready to Publish

designed + approved

Pipeline Status

Ideas

Writing

Compliance

Design

Publish

Live

🤖 AI Spend

📊 Business Financials

📒 Per-Publication P&L

ad spend is editable per guide

Recent Activity

Guide Library

All guides with status, revenue, and actions

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📦 Exported Guides

Master PDFs exported by the pipeline (/data/exports/)

🎨 Generated Images

AI-generated covers & thumbnails (/data/images/)

Revenue Projections

Target: £250,000/year

£0

Revenue to Date

Published Guides

£0

Avg Guide Price

Progress to £250K/year

Annual revenue target

£0 of £250,000 0%

Revenue Scenarios

Monthly AI Cost Trend

💡 I spotted an opportunity

🎁 Site-wide lead magnet (homepage)

The generic one-page checklist for the homepage opt-in. Per-guide samples (title + contents + intro of each guide) are set on each product in Shop → Products.

🧠 Intelligence Engine

5 real data sources: Reddit · Amazon · Trends · GOV.UK · Autocomplete

Category hints (optional - research mines UK Reddit automatically):

Recent Research Runs

No research runs yet.

✍ Write a Guide

Premium pipeline — editorial brief, sequential writing, narrative review, quality gate · ~£4 · ~30 mins

Topic *

Suggested Price

Target Audience *

Guide Title (optional)

Geography

Skip Content Expert (faster, cheaper - skip for simple topics)

↺ Recent writes

Reuse a previous brief - click Use to repopulate the form, then Write

✓ Quality Gate

Single-pass PASS/FAIL against the source of truth. Run before designing.

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◻ PDF Design

Generate the print-ready PDF for each finished guide

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🎨 Cover Images & Thumbnails

AI-generated photorealistic images for shop listings and social media

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☑ Human Review

The 6-point quality signature. No guide publishes until all six pass.

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↑ Publish Queue

Approval required before any guide goes live

🎛️ Marketing Control Centre

The system does the thinking. You make the decisions. Flip the switch when you're ready to let it run.

✓ Saved

Manual

Every action needs your approval. Nothing runs on its own.

Assisted

Low-risk actions run automatically. Paid spend & full-list emails wait for you.

Autonomous

Everything runs inside your guardrails. You get a daily digest.

Per-channel overrides

🛡️ Guardrails - always on, every mode

📨 Daily digest (sent 08:00 UK in Assisted/Autonomous):

🎬 Video Intelligence

What the product line has learned from UGC video conversions

📣 Marketing Packs

Reddit · Facebook · Email · LinkedIn · TikTok · Twitter · Meta Ads · SEO

✉️ Email Sequences

Post-purchase Day 0/3/7/30 · re-engagement · compliance updates. Auto-set-up on publish in Assisted/Autonomous.

✉️ Email Preview

Generate a personalised email at send time. Every email is unique to buyer, guide, weather and day.

Guide

Day

Preview name

📡 Advertising

Launch paid campaigns. Created PAUSED - you activate them in the platform. Never auto-launches.

🏭 Script Factory

Live intelligence brief → 5 ranked UGC scripts + Arcads brief · learns from conversions

Market Intelligence

What the market is doing and what to build next — top signals seed the Ideas Vault.

📈 Trend Intelligence

Live UK signal from Reddit, Google Trends, BBC - auto at 06:00 UTC

~£0.03/run

🔍 Competitive Intelligence

What else sells on your topics - gaps, weaknesses, price positioning, angle opportunities

🛰️ Opportunity Radar

4-12 weeks ahead: seasonal, legislative, trends, gaps. Top gaps seed the Ideas vault.

~£0.20/run (live web search)

Ideas Vault

Top opportunities ranked by market evidence

Incoming Signals

competitive, trend and radar signals awaiting your review

⚙ CEO Agent

Analyses pipeline, costs, quality - generates executable proposals

Run the CEO Agent to generate an operations report.

Revenue & Costs

Real Stripe sales (Postgres) vs what you spend on AI

Shop revenue · live from Stripe orders

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💷 Actual spend — Anthropic (GBP)

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£0

Total Revenue

£0

Total AI Cost (est.)

ROI

£0

Revenue This Month

£0

AI Cost This Month (est.)

£0

Budget Remaining

Recent Sales

No sales yet. New orders appear in Shop → Orders automatically.

AI Cost Breakdown

✦ Improvements — Dream Mode

The agent reads the failure registry, finds recurring patterns, and drafts a precise rule change for the responsible stage. Nothing auto-applies — you approve or reject each proposal.

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Products

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Orders

Date	Buyer	Guide	Amount	Downloads	Status
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Buyer CRM

Name	Email	Guides owned	Subscribed	Refunded	Since
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Refund Requests

Buyer	Guide	Reason	Downloads	Days since	Status
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Discount codes

Active codes

Code	Discount	First-purchase only	Used	Cap
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Abandoned checkouts (recoverable)

When	Email	Guide	Nudged
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The recovery cron sends one nudge automatically (only when an email was captured). This is a read-only view.

Settings

API keys, passwords, and configuration

💳 Subscriptions

Fixed monthly tool costs. Fill in the £ you haven't confirmed yet.

API Keys

Anthropic API Key not set

OpenAI API Key (for images)

Brevo API Key

Security

Dashboard Password

Change Master Encryption Password

Only use this to set a new master password. To unlock after restart, use the banner at the top of this page.

Security Status

Direct sales & email

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Test the post-sale email (sends a live test so you can confirm buyers actually receive a welcome email)

HeyGen - Video Ads

HeyGen API Key Get key ↗

Free tier: test videos with watermark. Paid: production quality.

D-ID API Key Get key ↗ From £4.50/mo - use to test scripts cheaply

Market Research APIs

Used to build market briefs before writing — competitor prices, gaps, and buyer language from four independent sources.

Etsy API Key (ETSY_API_KEY — etsy.com/developers)

Firecrawl - Competitor Scraping

Used by Layer 2 (Competitive Intelligence) to scrape competitor pages and extract typed signals (gap, complaint, angle). Get your key at firecrawl.dev.

Firecrawl API Key (FIRECRAWL_API_KEY)

OpenWeather - Email Personalisation

Personalises every email with live UK weather context. Get a free key at openweathermap.org/api.

OpenWeather API Key (OPENWEATHER_API_KEY)

Server Control

✎ Blog content engine

Free SEO + GEO posts that target real long-tail queries, fully answer them, and point readers to the guide as the complete system. Built to the 2026 information-gain standard.

Plan a post

Cluster (parent guide hub)

Target keyword (pick a planned one or type your own)

Clusters — each guide is a living hub

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All posts

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What's converting — sales by source

which post/page drives sales, not just traffic

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